World Copywriting Blog
Copywriters: How to Write Your Way Out of Only 1 Stream of Income...
If real-estate (and now, wealth-building) guru Robert Allen has made one lasting contribution to Western (make that World) Civilization, I would nominate the phrase I'm almost sure he came up with:...
When Mr. McGuire said to Benjamin (in "The Graduate") that one word -- "plast...
It may be the most memorable scene from American movies in the 1960s. A graduation party at his parents' home in Pasadena, California. Mr. McGuire (played by Walter Brooke) comes up to Benjamin (th...
The most overlooked way to increase your conversions... FINALLY, someone's ta...
Here's the skinny: A Great Offer will boost your sales more than anything else. But what is a great offer? Ah, that's the question few can answer. "Million Dollar" Mike Morgan did... and he appeare...
Three proven ways to get your business moving faster, right away
The smartest people I know these days aren't debating whether or not we're in a recession -- they're taking action to counter the effects of a slowed economy on their business. I recently contribut...
John Reese 2.0: The Internet's first million-dollar-day marketer meets social...
If you are in Internet marketing, you've probably heard of John Reese. He made business history four years ago with his product Traffic Secrets. The sales letter, written by my friend copywriter ex...